What We Did

• Enhanced the developer’s inventory by fractionalizing the units offered thus increasing the per unit price point by 80%.
• Oversaw the marketing execution and launched the property to a global audience to bring qualified buyers.
• Coordinated premium on-site services that buyers would have access to as part of their purchase: i.e. priority tee times, personal concierge, complimentary golf cart.
• Included the Elite Alliance Exchange which enhanced the offering to buyers, allowing them to a lifestyle to travel more from their investment.

The Results

We exceeded the developer’s goals by accelerating sales, decreasing marketing costs, and timeline to sell out the project substantially earlier than planned.

The affiliation with other high-end brands around the world through the Elite Alliance Exchange made the offer much more compelling.

The Developer nearly doubled the revenue in sales by installing our fractional plan which raised the value of each unit substantially as shared by multiple owners.

What We Did

• Worked closely with the Investment Team to develop and implement a master plan and vision for the property that differentiated the property in the local and surrounding markets.
• Recruited and trained an exceptional staff on property to install operational procedures and provide a high level of service.
• Implemented standard operating practices for physical plant management, accounting, guest experience, and administrative responsibilities.
• Created and executed a robust marketing plan for both vacation rentals and the marina.
• Consulted with the Investment Team on strategies for new resort amenities and services (ensuring the Investment Team vision continued to be implemented).

The Results

We brought life to the property. Elite Alliance was able to increase occupancy dramatically for both the accommodation and marina rentals, significantly raising the equity value and overall brand awareness for the resort.

The quality of service has become so exceptional that the resort is known and marketed as one of the best in the region for quality, receiving continual 5-star reviews.

The resort has also received awards for the level of service it offers at the marina.

Today, the resort is profitable.

What We Did

• Installed the Exchange Program allowing owners the ability to travel all over the world within the Elite Alliance portfolio of properties.
• Consulted with the property manager to ensure quality standards were met and service expectations were in line with our program.
• Marketed the properties to our network of exchange owners.
• Provided property manager a competitive advantage by including exchange oppurtunities in their offer to prospective owners.

The Results

By differentiating the property against other resorts in the area, the property management company was able to add more properties into their portfolio.

Owners were impressed with this added benefit, and the reputation and brand awareness was elevated. Owner retention increased as a result. Some of the properties that were considering leaving the brand, because of the added benefits of the Exchange, decided to stay—and were happy they did! Most of all, Owners were impressed with this added benefit, and the reputation and brand awareness was elevated.